Advertising Info

Value-Based Incentive Advertising provides affordable web advertising that reaches the many ski travelers who are motivated by value. Here, we focus on your needs for real results with targeted, low priced, incentive-based marketing that delivers a profitable return on your investment.

Innovative Advertising for Today’s Ski Traveler

The way that ski travelers research and book ski vacations online is ever evolving. Vacationers visit an average of 38 websites before booking a trip to ensure best value. Ski travelers also seek convenience, which is why more than half of lift tickets are purchased online or on mobile devices.  However, only 8% of ad budgets are allotted for mobile advertising, which presents a huge opportunity for display partners to take advantage of a new advertising channel that will reach this market and produce real results for your business. 

The face of skiing has changed. Millennials now make up 37% of alpine skiers, and 51% of snowboarders. More than half of vacations booked by this set are motivated by promotion, and includes group travel with on-site amenities and activities. With more than $170 billion in buying power, actively marketing your website is crucial in reaching and engaging what has become the largest generation of skiers in American history.

That’s where we come in. We partner with your business to offer compelling value to these ski travelers and promote that value through our web channels. We then deliver those ski consumers to your website – your largest profit center – all at a fraction of traditional pay-per-click rates.

Increase Revenue and Multiply Your ROI:

  • Engaging ads that convey value and highlight your business.
  • Last Minute Deal section that enable you to quickly respond to changes in demand with time-critical promotions and offers.
  • Blog post features and social media mentions promoted to our wide network of followers.
  • A way to facilitate hassle-free giveaways on your website and acquire leads.
  • Mobile site and App with real-time updates to reach travelers on their devices.
  • Exclusive offers distributed to our 42,000 opted-in members.
  • Compelling call-to-actions that funnel buyers to your website.
  • Admin access for convenient ad creation from your browser.

Advertise With Us

All of this comes bundled in a hassle-free package designed to convert your website visitors into resort visitors!  Call (800) 318-9030 to speak with a representative, or send us an email. To learn more, download our media kit and ad specs.